Company News – Page 3

O’Donnell agency gives the Green Gift that keeps on giving

September 14, 2013 By

O’Donnell Agency, LLC, a New Jersey based independent insurance broker, has joined the ranks of a diminutive yet generous group that have adopted multiple solar panels. The solar panel system will provide clean, renewable energy and financial savings to a central NJ VFW post (Veterans of Foreign Wars).

O’Donnell Agency is considered a “green-friendly” insurance provider. In early 2013, O’Donnell Agency joined forces with SolarCure to become an area sponsor for the Adopt-A-Solar-Panel™ program. A unique green energy initiative that combines solving solar panel energy needs with search engine marketing, Adopt-A-Solar-Panel™ also creates awareness for the plight of veterans in need of a job, non-profit organizations and solar panel sponsors. O’Donnell Agency’s solar panel sponsorship will be installed at VFW Post 6061 in Colonia, New Jersey. As part of their participation, news of their adoption is distributed through SolarCure’s concept of Solar Powered SEO™ press releases. Each press release is expertly enhanced for search engine optimization, which has been proven to increase Internet traffic, improve search engine listings and bring other benefits when associated with green branding. Such brands greatly appeal to consumers who are becoming more aware of the need to protect the environment. When coupled with SolarCure’s Solar Powered SEO™, this unique selling point may additionally boost corporate image and public awareness. All-in-all, SolarCure’s Adopt-A-Solar-Panel™ program assists both non-profit organizations and area sponsors in an exceptional manner designed to create a “win-win-win” situation for those involved — the sponsor, the non-profit, and the environment. In fact, if you are reading this story online, you are experiencing the news distribution benefits of Solar Powered SEO™ first hand. Should your organization or business require a truly unique marketing method to help you stand out from all the rest in the crowd, then join Adopt-A-Solar-Panel™ today!

About O’Donnell Agency, LLC

As a family-owned and operated small business that started in the 1800’s in their original location in Elizabeth, New Jersey, the agency is currently run by the Griffith Family. Mary, Rob, Joe and John co-own the agency and over the years have had various cousins, aunts & friends help them run the business. After many decades of success, O’Donnell Agencies can be found in Elizabeth, Cranford, Raritan and Lebanon. These offices are all located in New Jersey.

Aside from being an advocate of our Veterans and protecting our environment, O’Donnell Agency’s Vice President John Griffith is also a member of the Elizabeth (NJ) Local 9 Firefighters. They are also active participants in charities such as Autism Speaks.

As an independently licensed New Jersey insurance provider, O’Donnell Agency can fulfill your insurance needs by shopping with multiple companies to find the best rates and coverage. Areas of coverage include private passenger auto insurance, homeowner’s insurance, flood insurance, property insurance and more. They also offer personal “umbrella” policies for complete protection of your auto, home, boat, etc. within one package. For a quick, hassle-free insurance quote, New Jersey residents can contact O’Donnell Agency at 908-272-3540, or by visiting www.odonnellagency.com.

The Adopt-a-Solar-Panel Program

SolarCure specializes in helping clients combine powerful messaging and promotion with legitimate, sustainable, renewable green energy practices. When this combination is achieved, green branding and targeted marketing practices can help to transform a business’ public perception and open up new markets of loyal customers. For more information on how your company can grow its business while helping U.S. Veterans and the environment, please visit www.solarcure.us or email your questions to

Who is Who in Woodbridge Township – Woodbridge Corner Newspaper

August 31, 2013 By

WHO IS WHO IN WOODBRIDGE TOWNSHIP (Published in Woodbridge Corner Newspaper)

BY H. BERNSTEIN

MEET RAYMOND SALUCCIO

ray-saluccio

PICTURED HERE IS COLONIA’S RAY SALUCCIO,
BUSINESSMAN, INVENTOR, AND ENTREPRENEUR,
AND JOB CREATOR FOR OUR VETERANS.

Ray Saluccio is always seeking the next best thing.
“Solar energy is an emerging industry with a multitude of opportunities that I
took advantage of with both of my companies, EarthSure and SolarCure.”

HOW DID YOUR UNCLE, WHO FOUGHT IN THE BATTLE OF THE BULGE,
INSPIRE YOU?

“My uncle Mike (God Father) was a very quiet man. Not until his death did we find out that
he fought in many battles and was awarded many medals for his service. He was a humble
man. He did not mention his military achievements for our country. As a token of my gratitude
to the brave men and women in the military, past and present, SolarCure was created to help
both veterans and veteran based organizations.”

TELL ME, IN LAYMAN’S LANGUAGE, WHAT IS SOLARCURE?

“SolarCure is a company that uses the Adopt-a-Solar-Panel /Solar Powered SEP strategies
to bring green branding to businesses that adopt solar panels for non-profits. Our current focus is
veteran oriented organizations such as the VFW and American Legion.”

HOW CAN SOLARCURE HELP VETS FIND JOBS?

“SolarCure creates numerous opportunities in sales, marketing, and all the trades associated
in solar panel installations, (i.e. electricians, laborers,engineers). My design of this company
states that SolarCure’s network of solar installation companies, have to support the veterans

by HIRING A MINIMUM OF 1 VETERAN PER INSTALLATION.”

ANY OTHER REASONS YOU ARE REACHING OUT TO VETS, RATHER THAN
JUST TRYING TO MAKE A PROFIT?

“The beauty of our business model is to help veterans in need of jobs, while creating a
profitable company. We are a for-profit company.”

YOU’VE WON SOME AWARDS I SEE ON YOUR OFFICE WALLS. TELL ME ABOUT THEM.

“They are, a 2011 Ernst and Young Entrepreneur Finalist award, a 2013 Prestigious Seven
Seals award, a 2011 Patent Allowance #7,999,407, granted for a new form alternative energy
producing turbine, and 5 additional patents pendings, published in the United States patent office
in D.C..”

TALK ABOUT YOUR PATENT REGISTRATION FOR ENERGY GLEANED FROM AN AIR CONDITIONING UNIT.

“I was awarded a patent in 2011 for my method of creating energy from HVAC air condiitioning systems.”

HOW CAN YOUR IDEAS HELP OUR OFTEN OVERWORKED POWER GRIDS?

“By RECLAIMING wasted energy from the HVAC systems, and converting it to electricity to
be sent back to the grid, it helps re-energize the grid. In regards to SolarCure, it helps increase the use of solar energy throughout the United States through its unique Adopt-a-Panel program.”

HOW HAS YOUR PAST EXPERIENCE IN PLAYING FOOTBALL, INFLUENCED YOUR BUSINESS PERSPECTIVE?

“Some ‘downs’ you fail, and some downs you succeed. By keeping the goal in mind and being persistent, one way or another, you will make it to the end zone.”

FAVORITE MOVIE?

“Remember the Titans.”

FAVORITE FOOD, AND SNACK?

“Sushi. And my favorite snack is a tomato sandwich, consisting of bread, mayo, peppers,
a little salt, and tomatoes.”

FAVORITE SPORT TEAMS, AND WHY?

“Anything from the New York and New Jersey area, because that’s where I’m from, and
I never forget my roots.”

(Download the original PDF version)

Filed Under: Company News Tagged With: colonia corner newspaper, ray saluccio

WCTC PodCast, September 28, 2013

August 31, 2013 By

Thanks to Bert Baron, the host of “Jersey Central with Bert Baron”, on 1450 WCTC, the Voice of Central New Jersey, for a great discussion about SolarCure’s “cause marketing” strategy to advance and foster the sustainability of Veteran’s interests and renewable energy through its “Adopt a Solar Panel” Program.

Jerry Masin – President SolarCure

Filed Under: Company News Tagged With: 1450 WCTC, bert baron, jerry masin, podcast, radio, WCTC

Woodbridge Metro Chamber of Commerce welcomes SolarCure

August 23, 2013 By

Raymond Saluccio, Founder and Chief Executive Officer of SolarCure, www.solarcure.us, and Karen Barnes, President of the Woodbridge Metro Chamber of Commerce, (WMCC), www.woodbridgechamber.com, announced a campaign to advance and foster the sustainability of Veteran’s interests and renewable energy within the Woodbridge business community. SolarCure, a “cause marketing” company headquartered in Woodbridge Township, is joining WMCC in concert with its plan to install a solar panel array on the premises of Veterans of Foreign Wars (VFW) Memorial Post 6061, located in the Colonia section of Woodbridge Township. Community businesses will be engaged to support Post 6061 through the SolarCure “Adopt a Solar Panel” program. Mr. Saluccio noted that the SolarCure “Adopt a Solar Panel” program enhances on-line “brand reputation” through the distribution and use of innovative search engine optimized (SEO) press releases and social media techniques. “Through the visionary leadership of Mayor John E. McCormac, Chief of Staff Caroline Erhich, Township Council and Administration Leadership, Woodbridge Township has a well-deserved national reputation as a municipal leader on the green and renewable energy front”, noted Saluccio. “As a Woodbridge-based business, we are honored to play a role in helping both the environment and the well-being of the men and women of the US Armed Services who have and now stand the watch in defense of our national interests”. Saluccio added that the SolarCure “Adopt a Solar Panel Program” will allow Colonia VFW Post 6061 to operate with little or no energy cost in addition to not paying for the actual cost of installation.

Karen Barnes noted the interest of the Woodbridge Metro Chamber of Commerce in welcoming SolarCure. “Our Chamber has had a long history of supporting the growth and development of businesses of all sizes”, said Barnes. “In fact, we will celebrate this rich tradition next year during our 50th anniversary year; we look forward to SolarCure being an important part of our plans”.

Jerry Masin, President of SolarCure, highlighted the important component of business sustainability in the SolarCure and WMCC relationship. As a Small Business Counselor with the SCORE Association and an Employer Outreach Coordinator for the NJ Chapter of the Employer Support of the Guard and Reserve (ESGR), I am pleased to be part of SolarCure’s plans to have positive effect on the economic viability of local and national business communities”, Masin said. “It is a distinct pleasure to be working with Ray Saluccio, an Ernst and Young Entrepreneur of the Year finalist, often called the “Thomas Edison” of Woodbridge Township, our SolarCure colleagues, WMCC and Woodbridge Township as we build the important connection between improved business brand outcomes and the causes of renewable energy and Veteran’s interests”.

About SolarCure

About the Woodbridge Metro Chamber of Commerce

The Woodbridge Metro Chamber of Commerce, founded in 1964, is a voluntary organization of business, industry, retail and professional people working to improve the economic and civic growth in our area. The strength of the Chamber lies with its members and the business relationships we build with each other. Our goal is to serve as a force for business development and growth. Serving over 400 businesses, the Chamber is located at 91 Main Street, Woodbridge, NJ 07095 and on the Web at www.woodbridgechamber.com.

Filed Under: Company News Tagged With: chamber of commerce, solarcure, WMCC, Woodbridge Metro Chamber of Commerce

Jerry Masin Joins SolarCure as President

August 23, 2013 By

Jerry Masin

Raymond Saluccio, Founder and Chief Executive Officer of SolarCure, www.solarcure.us, announced that Jerry Masin has joined SolarCure as President. SolarCure, a “cause marketing” company headquartered in Woodbridge Township, will advance and foster the sustainability of Veteran’s interests and renewable energy through its “Adopt-a-Solar-Panel™” program. The program enhances on-line brand reputation through the distribution and use of innovative search engine optimized (SEO) press releases and social media techniques.

“We are pleased to have Jerry Masin join us, leading SolarCure to market in local, state and national business communities”, stated Saluccio. “He is a senior business executive and trusted partner to leadership teams with proven ability in leading startups, early stage companies and turnarounds towards sustainable growth, increased market share and profitability”. “I look forward to working with Jerry as we build SolarCure to become a powerful engine for business development, environmental advocacy and support of the men and women of the US Armed Services who have and now stand the watch in defense of our national interests”, added Saluccio.

About SolarCure

The end results of our efforts are a cleaner environment, more jobs for U.S. veterans, financial savings for non-profits, and a demonstrable increase in website and store traffic for clients “Adopting a Solar Panel”. SolarCure is a 2013 recipient of the prestigious Seven Seals Award from the Employer Support of the Guard and Reserve, www.esgr.mil, (ESGR), emblematic of Military and Veteran’s workplace support. Please visit www.SolarCure.us for more information.

About Jerry Masin

Jerry Masin is committed to the notion that economic viability for civilians and US Armed Services Veterans is an outcome of learning, professional growth and job sustainability. He advances this cause as head of the Rutgers Alumni Association’s Special Interest Group for Military and Veterans; as a volunteer Employer Outreach Coordinator for Department of Defense agency, the Employer Support of the Guard and Reserve; and, as an Emerging and Small Business Counselor for the SCORE Association, www.score.org. Through his management consultancy, CompasScale, www.compasscale.com, Masin advises the leadership teams of entrepreneurial, early stage and distressed companies on human capital, operations, sales, and technology issues. Masin’s professional career has been guided by the words of Thomas Edison – “Vision without execution is hallucination”.

Filed Under: Company News Tagged With: cause marketing, ESGR, jerry masin, president, score, solarcure

SolarCure joins Chamber of Commerce

July 29, 2013 By

SolarCure is proud to announce that we have joined the Woodbridge Metro Chamber of Commerce

From the Woodbridge Metro Chamber’s website:

“For more than 40 years, the Woodbridge Metro Chamber of Commerce has been a significant aspect of the business community. Boasting a membership of more than 450 businesses, the Chamber has given Woodbridge companies endless opportunities for growth through networking events, educational programs, affordable advertising, member-to-member discounts and referrals not to mention the organization’s legislative influence, which ensures that each business’ voice is heard on the political forum.”

Filed Under: Company News Tagged With: chamber of commerce

A Sign of Greener Times to Come in Colonia

February 16, 2013 By

As seen in The Colonia Corner (February 2013)
Download this article

Solar panel initiative

The general world of marketing and advertising is full of many messages and clutter. Properly promoting a business locally requires a great deal of reﬁning and repetition, and both processes may be expensive if an outside agency is required to help get your advertising work completed. If implementation of a proper marketing plan alone isn’t tough enough, today’s challenging economy requires most small and medium-sized businesses to watch their budgets closely. Marketing a business to ensure that it stands out from the rest of the competition may be a difficult task if spending is restricted. These modern realities require corporations, brands and organizations to differentiate themselves from the crowd while being mindful of their bottom-line. Creativity also is a major factor. You cannot properly set yourself apart by using the same typeface or ordinary marketing message as every-one else. Today’s business owner just may be asking – how do I properly market myself without putting my cash-ﬂow in peril?

SolarCure offers almost any business in the world a way to set their message apart from the rest of their competitors with their Adopt-A-Solar Panel™ program. A key component of Adopt-A-Solar-Panel™ is the distribution of an expertly crafted online press release to hundreds of online news portals, which generate SolarCure’s unique concept of Solar Powered SEO™. Solar Powered SEO™ extends online reach easily and aﬀordably. All of the initial sponsors for the Adopt-A-Solar-Panel™ program beneﬁtted in a variety of ways from the distribution of their Solar Powered SEO™ press release. Each article contained targeted keyword phrases related to their business category; search engines then index each article. Press releases featured on established websites such as Yahoo! Finance News and Reuters.com can be recognized as having importance or meaning, and therefore generate improved online visibility. The chosen recipient for the inaugural Adopt-A-Solar-Panel™ campaign is Colonia’s own VFW NJ Post 6061. Here are some important points of success for three of SolarCure’s initial sponsors:

•Cranford’s O’Donnell Insurance Agency improved their online visibility from literally nothing to a total audience reach of over 70 million. High quality links from over a hundred top news websites hosting their press releases lend credibility to both their physical brand and online domain. Pleased with their initial results, O’Donnell Insurance Agency has signed on to be SolarCure’s ﬁrst multiple user by dedicating a signiﬁcant portion of their marketing budget to Adopt-A-Solar-Panel™. The more times they use the program, the greater potential improvement for their Internet presence.

•Peluso Landscaping, a commercial landscaping design ﬁrm based in Warren, also went from “zero” online visibility to a vastly improved online reach within just a few days of their Solar Powered SEO™ press release distribution. A mostly seasonal business whose potential audience is at their search activity peak only during a speciﬁc segment of the year, Peluso Landscaping’s article has established a credible foothold in the Internet search engine world.

•As the ﬁrst out-of-state Adopt-A-Solar-Panel™ program participant, Alabama’s Victory Sweepers (an industrial street sweeper company) not only helped a New Jersey non-proﬁt organization step closer to their solar panel installation goal, they showed remarkable improvement for their press release’s target keywords. Victory Sweepers’ position even jumped into the top ten results for the competitive keyword phrase “street sweeper” in all three of major search engines – Google, Bing and Yahoo!

The scope of the Adopt-a-Solar-Panel™ program is not just limited to American companies. SolarCure is currently in discussions with a prominent foreign corporation about becoming the ﬁrst sponsor operating outside national borders. Foreign sponsorship can serve as a “green Segway” to help any business in the world gain exposure to domestic consumers. Publicity earned from participation in the program can also solidify a business’s position within the United States marketplace. Whether foreign, domestic, brick-and-mortar or online, the Adopt-a-Solar-Panel™ program and Solar Powered SEO™ helps all types of businesses improve their bottom line.

For more information about how your company can extend its overall awareness with SolarCure’s assistance, please visit www.solarcure.us or email your questions to . You can also call 908-642-3029. Let SolarCure show you how to improve your Internet reach and search engine visibility while assisting a local non-proﬁt organization’s solar energy eﬀorts and helping the environment in general. There are only winning attributes to the Adopt-a-Solar-Panel™ program and Solar Powered SEO™.

Filed Under: Company News Tagged With: colonia corner, newspaper

SolarCure Awarded the Seven Seals Award

February 7, 2013 By

Seven Seals Award for SolarCure

SolarCure has received the Seven Seals Award from the New Jersey chapter of Employer Support for the Guard and Reserve, recognizing the company for pledging its support of veteran employees serving in all branches of the military reserves. The prestigious Seven Seals Award represents the seven military reserve components: Army, Navy, Air Force, Marine and Coast Guard reserves, along with the Army and Air National Guard. ESGR is a Department of Defense volunteer organization which provides free education, consultation and, if necessary, mediation for employers of veteran Guard and Reserve employees.’

SolarCure’s Adopt-A-Solar-Panel™ program news has been featured in Yahoo!Finance News, Boston.com, CBS MarketWatch, Investors.com, Minnesota Public Radio and over one hundred other news websites and social media portals.

Interested in joining the Adopt-A-Solar-Panel™ program as a sponsor? Contact SolarCure today.

Filed Under: Company News Tagged With: ESGR, seven seals award